ONLINE LIVE PRACTICAL INTERACTIVE DIGITAL MARKETING COURSE
Reason To Join A Online Digital Marketing Course
In this, today’s digital world Digital Marketing is a mandatory skill for Any type of Business, Professionals, Students who want to increase their business, improve their job promotion and help to grow their company, earn their own pocket money, etc.
This live Online Digital Marketing Course gives you in-depth advanced knowledge of the most demanding Digital Marketing domain. And includes real-world projects training by an experienced coach.
Here are the key reasons for which people take our Online Digital Marketing Course:
- Business Owners & Entrepreneurs: Promote Business, Manage Marketing Agency
- Professionals: Upskilling, Job Promotion, Company Growth
- Professionals in Other Roles: Upskilling, Career Shifting, Freelancing
- Students & Freshers: Job, Freelancing, Opportunity for your bright future.
Why Digital Marketing Is Important?
Search Engine Optimization
Social Media Marketing
PPC (Pay Per Click) Advertise
Email Marketing
Curriculum of Our Online Digital Marketing Training Program
Graphic designing plays a most important role in Businesses, brand-building, E-commerce, and at the same time, in showcasing your skill-sets. Although branding and design are an inseparable experience, it’s important to understand the fundamentals of graphic design before embarking on any new assignment. When working with clients, you get only one opportunity to make a strong first impression, so why not infuse their experience with your knowledge and application of design elements to a range of projects — social media graphics, web and app UI, videos, banners, advertisements, etc.
Let’s know some important points that you will learn in this topic
1. Understand of Business model
2. Understand the Purpose of Graphics Designing
3. Understand of Graphics Size
4. Understand About of Business Color Themes
5. Know trick of Where you can download high-quality images for free
6. Learn about the font/typography strategy
7. Learn about Content Adjustment
Video Marketing Industry is booming for Personal Branding, Business Branding, Business Promotion, Knowledge sharing, and Talent Sharing Opportunity. So as a Digital Marketer you should know about Video Editing and Marketing.
Topics include:
- Video editing fundamentals.
- Editing audio.
- Adding effects, titles, transition and graphics.
- Adjusting the color.
- Uploading your video to different platforms.
- Marketing your video.
- Measuring success.
The Importance of a Website for Your Business Success, Career Opportunity.
As a Business Most consumers are looking online for information that will help them make smarter purchasing decisions of your products and services. In fact, according to the eCommerce Foundation, 88% of consumers will research product information before they make a purchase online or in the store
As a Student and Professional, You can grow your career and take ahead your job level for your company by learning Website designing, You can select as a website designer or also work as a freelancer with together so many companies siting at home and generate profitable revenue.
Types of Websites you will learn:
- Business Website
- E-commerce Website
- Blogging Website
- Portfolio Website
Topics Include:
- Purpose. Good web design always caters to the needs of the user.
- Communication.
- Typefaces.
- Colors.
- Images.
- Navigation.
- Grid-based layouts.
- Payment Gateways Integration
- Products Listing
- Logistic Management Integration
- “F” Pattern design.
The main goal of Search Engine Optimization is to rank websites on first page of the search engine result page and get more traffic from diverse sources and to get repetitive visitors. SEO plays a crucial role in online business websites as well as other interactive sites. With regular updates of content on the website, SEO helps to get more traffic for business, services and blog websites.
Topics Include:
- On-Page Search Engine Optimization
- Off-Page Search Engine Optimization
- Technical Search Engine Optimization
- Local Search Engine Optimization
- Global Search Engine Optimization
- E-commerce Products SEO
- Mobile Search Engine Optimization
- Algorithm Updates
- SEO Resources, Career in SEO
- SEO Audit Tools And Messurments
SEM (Search Engine Marketing) is an important conversion driver for marketing campaigns of any type of business, services, or personal branding. SEM also called PPC (Pay Per Click)Marketing. The reason is that paid ads are commonly linked to conversion-focused landing pages or sales pages that move web traffic through the sales funnel.
SEM Campaign Types:
- Search Ads
- Display Ads
- Video Ads
- Apps Installation Ads
- Shopping Ads (Catalog Promotion)
- YouTube Marketing Ads
Creation of Search Network Campaign
- Ad
- Ad Formats
- Ad Text Policies
- Ad Text Best
- Practices
- DKI
- Ad Extensions
- Keyword Research
- Tools – Keyword Planner & Estimator
- Keyword Match types
- Keyword Strategies
- Landing Page
- Bidding and Budget
- Optimizing the Search Network Campaign using the Keyword Planner, Match types, Ad Text best practices, etc
Social media optimization is a process of gaining publicity by increasing the awareness of a brand, services, products, and events using a large number of social media communities. SMO is similar to SEO (Search Engine Optimization) that main goal is the drive traffic to the website.
Topics Include:
- Research for Profitable Social Media Channels
- Know About Working On Social Media
- Social Media Profile/Page Creation
- Social Media Profile/Page Details Update
- Optimize Social Media Profile/Page
- Updating Valuable Content (Post Images, Videos, Blog Post, etc)
- Create Calendar For Content Sharing
- Measure All Social Media Channels
- Increase Follower Related To Your Niche
Social Media Marketing is the best way to reach a targeted audience. You can target location, age, gender, interest, behavior, and more of your audience. It can increase your brand awareness, sales, leads, followers, and more. SMM helps in creating an engagement between you and your customer, audiences and introducing your brand.
Topics Include:
- Introduction to SMM
- Understanding Business Goals & Implements Them to Social Media Goals
- Understanding & Creating A Buyer’s Persona
- Social Media Competitor Analysis
- Choosing The Right Social Media Platform
- Providing Customer Service On Social Media
- Social Media & Google Analytics Integration
- Understanding Facebook Marketing
- Understanding Instagram Marketing
- Understanding Twitter Marketing
- Understanding LinkedIn Marketing
- Understanding Pinterest Marketing
- Understanding Social Media Analytics
Email marketing is a powerful tool to build a direct relationship with you and your prospects customers, audience. And your new customers may be aware of your brand, services, and you can easily get an opportunity to talk directly to your old audience by sending mail in their inbox. Major benefit of Email Marketing is that personalized , automated, easy to track, cost effective.
Topics Include :
- Building Email Lists
- Collecting Leads via Websites, Landing Pages
- Integrating Leads to Email Marketing Tools
- Tracking Subscriber Activity In CRM
- Integrating Payment Gateway With Email Tools
- Triggering SMS via Indian SMS Gateway
- Introducing With Mailchimp, Zapier, Drip, Aweber Tools
- Creating Email Campaign
- Creating Email Copy
- Creating Email Automation Workflows with Decision Trees
- Sending Email via Mail Merge
Affiliate Marketing is a method of generate commission revenue by promoting other popular Brands, Products, and Services to our follower, subscribers, and audiences. It is a also most useful way for Business to promote their Products, Services via digital influencers.
Topics Include :
- Understanding World of Affiliate Marketing
- Fundamentals of Niche Selection
- Finding Buyers & Traffic
- Finding
- Profitable Digital Products
- Finding Profitable Physical Products
- Introducing to Top Affiliate Networks
- Creating Affiliate Network Profile
- Getting Approvals of any Affiliate Networks
- Review & Comparisons Strategy to get Buyer Traffic
- Content Creation Strategies
- Affiliate Marketing On Blogs
- Affiliate Marketing On YouTube
- Affiliate Marketing On Social Media
- Affiliate Marketing Via Email Marketing
- Creating User Friendly Affiliate Links
- Creating Monthly Affiliates Earning Challage
Video Marketing Industry is booming today and YouTube is a most popular platform to promote you video content and do Brand Awareness, Generate Leads, Product Sales and so many benefits like Personal Branding, Video Influencer, Career Opportunity, Skills Monetization.
Topics Include :
- Understand to working of YouTube
- Tour Of YouTube Channel Dashboard
- Create YouTube Channel
- Create Channel Logo, Cover Art, Thumbnails
- Uploading Video On Channel
- Understanding Title, Description, Tags Strategies
- Understanding YouTube Video SEO
- Understanding YT Studio
- Understanding YouTube Analytics
- Understanding YouTube Algorithm
- Understanding YouTube Terms Of Use
- Understanding YouTube Content Copyright Policy & Guidelines
- Understanding YouTube Monetization Process & Criteria
Blogging is the most powerful medium to reach out with your potential audience for business promotion, personal branding, sales increasing, earn money by joining so many advertisement platforms. You can increase your online identity and build trust, learn new things, improve your writing skills, get technical knowledge, connect with new peoples, become an author, receive job offers, invite to speak, start your own business, and more.
Topics Include :
- Setting a Goal for Blogging
- Choosing a right topic (niche) for your blog
- Choosing right Domain Name
- WordPress Blog Initial Setup
- Publishing the first blog post
- Basic SEO for the blog Basic
- Understanding of Google Analytics
- Understanding Google Search Console
- Getting new blog content ideas
- Building a strong blogging
- Understanding the blogging funnel & metrics
- Writing Better Content
Types of online content - Understanding of keywords
- Required Plugin Installation
- Apply for Google Adsense & understanding Policy
Content is a medium to communicate and convey a message to prospects for a special purpose. When we produce content to educate, inspire, convince potential audience for our Brand Awareness, Product Promotion, Services Selling. And promote it on Search Engine, Social Media, Email. So we are called it content marketing.
Topics Include :
Content Creation –
- Setting Goals & Objectives
- Understanding Your Audience
- Finding Your Voice, Right Ideas & Content Creation
- Research & Structure Content
- Tools For Content Creation
Content Promotion –
- Mapping Customer Journey
- Variation, Formats of Content
- Content Re-purposing
- Content Distribution On Search Engine
- Content Distribution On Social Media
- Content Distribution On Email
- Content Distribution On YouTube
Overview different types of Analytics
Installing Analytics code on the Website
Understanding Google Analytics Dashboard
Understanding Different types of Reports
You Will Earn 8 Compeletion Certificates
More than 1,460 students have called it “The best way to learn Digital Marketing”
Meet Your Mentor
Mahadev Vaishya
Mahadev is a Digital Marketing Expert who has worked with many startups for the Google Ads project for 5 years and has helped many businesses generate a breakthrough ROI.
He is also the Co-Founder of Marketing Heros which is helping businesses to generate the best ROI and leads through Digital Marketing.
- Google Partners
- Co-Founders, Marketing Heros
- 5+ Years of Experience
- 1343+ People Trained
